Highlight
- Blinkit, Zepto, and Swiggy Instamart witnessed a surge in their sales
- They shared impressive sales figures and milestones while celebrating Raksha Bandhan 2024.
Quick Commerce players in India including Blinkit, Zepto, and Swiggy Instamart, saw a boom in their orders during this Raksha Bandhan. They shared impressive sales figures and milestones while celebrating Raksha Bandhan 2024. All three quick commerce players registered a record sale breaking compared to 2023. This has seen a massive sales hike for quick commerce platforms during the festive seasons.
Albinder Dhindsa CEO of Blinkit
Albinder Dhindsa CEO of Blinkit took to his X (formerly Twitter) to share a sales record breaking by his platform during Raksha Bandhan while wishing everybody a Happy Raksha Bandhan he wrote, “We’ll cross all time high orders in a day on blinkit in a couple of minutes. We also hit highest ever OPM (Orders per minute), GMV, chocolate sales and most other metrics today! And at its peak – we hit 693 RPM (Rakhis per minute). Thank you to all our customers (especially the ones who placed their first blinkit order today) for trusting our service. Happy Raksha Bandhan to all “.
Zepto’s CEO, Aadit Palicha
Aadit Palicha CEO of Zepto also celebrating the platform milestone shared a message on Linkedin stating “We just crossed 1 million Lifafas—what a crazy way to end a Sunday night! All-time high on orders, sales, and first-time buyers as well. The team and I couldn’t be more grateful to our customers.” Co-founder Kaivalya V also reflected on the company’s growth, noting, “Festivals are a great time to reflect on our growth in a more fun way. We’ve already sold 4x more rakhis than we did last year, and the party is just getting started.”
Swiggy Instamart Co-founder Phani Kishan
Meanwhile, Swiggy Instamart also witnessed a surge in their sales during this Raksha Bandhan the co-founder of Swiggy Instamart Phani Kishan shared a message on X (formerly Twitter) “”Celebrations of Raksha Bandhan fully underway—clocking higher orders per minute (OPM) than our peak yesterday, which was a historical high in itself.” He continued, “Expecting to sell as many rakhis today as we did till today this year (and that’s already 5x of last year!).”
Conclusion
The three Quick Commerce players in the country including Blinkit, Zepto, and Swiggy Instamart witnessed a surge in their sales this has seen the interest of customers in Quick Commerce to order their gift for their love during the festival season.
